Data Collection: This store does collect demographic data and personal data (from registered customers only) to provide you a better internet experience. We do not collect any personal data or data by which you may be personally identified except such information as you may voluntarily provide to us by registering for an account, subscribing to our newsletter, or communicating with us via an online form on the website or by email. You are not required to provide us with any personal data whatsoever, but if you choose not to do so you will be unable to complete the ordering process or participate in some of the features of the site.

How We Use The Data We Collect: We collect data only for our internal use. All data that we collect is used for the purposes of providing you with a quality internet experience on our site, responding to your requests, processing orders that you place on the site, and communicating with you about matters relevant to your account with us, and providing you with information that you have specifically requested or elected to receive. Your personal details will remain private and confidential. We will never sell, rent, barter or share your personal details in any way with any other company without your prior consent.

Unsolicited Email: We hate spam as much as you do. We will NEVER send you any unsolicited e-mail. If you choose to subscribe to our free weekly newsletter, you will receive your newsletter once every week. Clear unsubscribe details are always shown on the newsletter. If you choose not to receive our free weekly newsletter, we will only contact you to answer your queries and/or send you information about orders you have placed.

Notice Of Special Offers And Discounts: We may from time to time send you information about special offers, giveaways or special discounts should you elect to receive such correspondence. You will receive no more than one such correspondence per week.

Our Use Of Cookies: This site does use cookies. However, we do not keep any of your personal details in cookies. We simply store your Customer ID (just a number) in cookie format. This Customer ID does not correlate to any of your personal information, but does allow our online shopping system to keep track of items you place in your shopping cart. We also store your first name in cookie format to personalise this website for you. This cookie is only present if you have not registered as a member of our site. If you are a member, then the only cookie that we use is the Customer ID cookie.

Surveys: We may from time to time post up surveys to measure your response to certain new additions to the website. As a rule, your participation in such surveys is entirely voluntary. Furthermore, should you choose to complete a survey, you can choose to remain anonymous. Aggregate data collected from surveys is used solely for statistical purposes.

This privacy policy was updated on: June 1, 2004

KEM Cards began production of playing cards during the first half of the 1930s. The company’s proprietary manufacturing methods gave KEM cards the enviable title of the first mass produced plastic playing card. Made of cellulose acetate, KEM cards were bendable, washable, and retained their shape long after paper based cards had withered and died. KEM’s unique polymer gave KEM cards their distinctive texture, snap, and handle. Unlike other cards, KEM cards were able to withstand the occasional spilled beer, making them an instant hit with seasoned poker players.

KEM cards gained substantial popularity during the Second World War as troops gathered together in barracks across Europe to play stud, draw, and other poker games. The cards could withstand the humidity of jungle weather, and were less effected desert sand and grit.

KEM cards set the standard for poker card design with the release of the KEM Arrow Back. Arguably the most well known of KEM’s card designs, The Arrow Back has become the icon for poker card known world round. This design was seen in the movie “Rounders” as Matt Damon battled John Malkovich in an underground cardroom in NYC.

For 70 years, Kem cards ruled the plastic playing card industry. The company experienced great success through the 1950s and 60s. After many years of success, and having produced countless decks of their patented plastic playing cards, KEM cards sold their plants and copyrighted artwork to the US Playing Card Company in 2004. This historic corporate purchase left the industry with a shortage of plastic playing cards. Finally, after almost a year of silence, the presses have started churning, and the US Playing Card Company has begun re-releasing KEM’s vintage Arrow and Paisley designs (available here).